by Simon Feb 21,2025
Take-Two Interactive's CEO, Strauss Zelnick, recently addressed the company's staggered platform release strategy, particularly concerning the highly anticipated Grand Theft Auto VI. Zelnick confirmed that delaying the PC release of GTA VI will result in a significant revenue shortfall—approximately 40% of typical PC sales—but emphasized the company's commitment to its established release model.
This strategy, employed consistently throughout the GTA franchise, involves a delayed PC launch. This isn't solely due to technical challenges, but also reflects Rockstar's complex history with the modding community. Furthermore, the decision is unrelated to any perceived decline in PlayStation 5 or Xbox Series X|S sales; GTA VI will not deviate from this established pattern.
Projecting a fall 2025 release for GTA VI, PC gamers can realistically expect a 2026 launch. The game's release is highly anticipated, not just by Take-Two, but the entire gaming industry. The initial teaser trailer shattered YouTube records, generating immense hype. Success for GTA VI is expected to surpass the $100 million sales mark, potentially setting a new benchmark and positively impacting other studios and publishers.
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